Redefining
Sponsorship
in the GCC
Connecting brand with sports,
entertainment, and cultural experiences.

01

Strategy & Planning

• Develop sponsorship strategies that align with brand objectives.
• Conduct market analysis, competitor benchmarking, and define KPIs.

02

Sponsorship Identification

• Research and match brands with relevant platforms.
• Develop tiered sponsorship packages (title sponsor, official partner, etc)

03

Measurement & ROI

• Track and report sponsorship performance transparently
• Provide analytics, evaluation, and audience insights.

About
prime events 

Founded as Prime, we are proud to be the GCC’s first dedicated sponsorship agency that’s redefining the industry with exclusive access to various major sponsorship

Sport

Your brand deserves more than just visibility it deserves life. At prime events Experience,

Festivales

Your brand deserves more than just visibility it deserves life. At prime events Experience,

Corporate

Your brand deserves more than just visibility it deserves life. At prime events Experience,

Featured
Engagements

No results found.
1%

ROI on activattions

1+

Sponsorships managed

1+

EXPERTS

1

countries reached

Featured
News

PRIME partners with TOURISE

PRIME officially signed as the exclusive commercial rights partner of Tourise 2025, a new summit focused on the future of tourism, innovation, and technology. The agreement was signed in the…

PRIME – The Exclusive Commercial Partner for Riyadh Season

PRIME has been appointed as the exclusive commercial partner for sponsorships of Riyadh Season 2025–2026. Through this partnership, PRIME will lead sponsorship and commercial opportunities for one of the region’s…

LET’S DISCUSS
NEXT PROJECTS

We start by diving deep into your brand’s identity and objectives. Understanding your vision and the audience you wish to engage with allows us to customize every aspect of the brand activation to align with your goals. Our strategy is designed to bring your ideas to life in the most effective way possible.